PR

Digital Business Discourse

(9781137405562)

Ofield: The Autobiography of Public Relations Man Ofield Dukes

(9780999024515) | Ofield Dukes, Unnia L

International Management and Intercultural Communication: A Collection of Case Studies; Volume 1

(9781137479891 / 12 figures, 11 black & white tables)

Winning Reputations: How To Be Your Own Spin Doctor

(9780333963654)

Action Learning and its Applications

(9780230576414)

Public Relations for the New Europe

(9781349302185)

Competitive Identity: The New Brand Management for Nations, Cities and Regions

(9780230500280 / YES2234197)

ICTs and Development: A Study of Telecentres in Rural India

(9781137005533)

Tribal Marketing, Tribal Branding: An expert guide to the brand co-creation process

(9780230368828)

The New Workforce Challenge: How Today's Leading Companies Are Adapting For the Future

(9781137302984)

Executive power in theory and practice jepson studies in leadership

(9781349342488)

The Art of the Pitch: Persuasion and Presentation Skills that Win Business

(9780230120518 / 9780230120518) - Palgrave Macmillan US

The social organization managing human capital through social media

(9781137585349)

Marketing Big Oil: Brand Lessons from the World's Largest Companies

(9781137389169 / 43187-40356)

Building Digital Ecosystem Architectures: A Guide to Enterprise Architecting Digital Technologies in the Digital Enterprise

(9781137554109 / 15 black & white tables, 41 figures)

Simply Seven: Seven Ways to Create a Sustainable Internet Business

Palgrave Macmillan (9780230308176 / 33722125)

Brandjack: How your reputation is at risk from brand pirates and what to do about it

(9781137375353)

New Activism and the Corporate Response

(9781403903112)

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

Erforscht in diesem Buch, wie strategische Kommunikation nicht nur Unternehmensziele unterstützt, sondern gleichzeitig gesellschaftlichen Mehrwert schafft; praxisnahe Konzepte und Fallstudien zeigen Wege zur nachhaltigen Wertschöpfung.

Saving Face in Business: Managing Cross-Cultural Interactions

Palgrave Macmillan (9781137591739 / 28898430) | Saving Face in Business

Under Pressure: Coal Industry Rhetoric and Neoliberalism

Palgrave Macmillan (9781137533142 / 25584087) | Under pressure

Building Resilience for Success: A Resource for Managers and Organizations

Leadership discourse at work interactions of humour gender and workplace culture

(9781349300013)

Successful Social Media and Ecommerce Strategies in the Wine Industry

(9781137602978 / 26 tables, 21 figures)

Strategic Transformation: Changing While Winning

(9781137268457)

The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers

(9781137348913 / 9781137348913)

Raising a Ladder to the Moon: The Complexities of Corporate Social and Environmental Responsibility: The Compexities of Corporate Social and Environmental Responsibility

(9780333962701)

Trust, Social Relations and Engagement: Understanding Customer Behaviour on the Web

(9780230391246)

Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer

(9781137526786 / 9781137526786)

Coaching with Colleagues 2nd Edition: An Action Guide for One-to-One Learning

(9781137359193)

Finding Meaning in Business: Theology, Ethics, and Vocation

(9781137273666)

Internet Marketing and Big Data Exploitation

(9781137488947)

Metaphor and Gender in Business Media Discourse: A Critical Cognitive Study

(9781403932914)

GETTING TO YES: Overcoming Network Marketing Objections

(9781947256835) | GETTING TO YES

Perceived Quality of Mobile Services: A Segment-Specific Analysis

(9783631564875 / tables and graphs)

Next Generation Networks - Service Delivery and Management

(9783631608715 / 99, fig., tables and graphs)