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Stand der Digitalisierung im B2B-Neukundenvertrieb: Entwicklung von Beurteilungskriterien und Erstellung eines Reifegradmodells

Stand der Digitalisierung im B2B-Neukundenvertrieb: Entwicklung von Beurteilungskriterien und Erstellung eines Reifegradmodells

Springer Gabler (9783658273927 / 57098423) | Stand der Digitalisierung

Nuanced Account Management: Driving Excellence in B2B Sales

Nuanced Account Management: Driving Excellence in B2B Sales

(9789811083624 / 43192-150498) | Shankar Nuanced Account Management, Nuanced Account Management

Software Product Management: Finding the Right Balance for YourProduct Inc.

(9783030198701) | Software Product Management

Thriving in a New World Economy: Proceedings of the 2012 World Marketing Congress/Cultural Perspectives in Marketing Conference

Thriving in a New World Economy: Proceedings of the 2012 World Marketing Congress/Cultural Perspectives in Marketing Conference

(9783319241463 / biography)

The 1980's: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science

The 1980's: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science

(9783319386751) | Of Marketing, Decade of Marketing

Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing ... of the Academy of Marketing Science)

Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty: Proceedings of the 2004 Academy of Marketing ... of the Academy of Marketing Science)

(9783319385747) | Of Marketing, Assessing the Different

Management and Governance of Networks: Franchising, Cooperatives, and Strategic Alliances

Management and Governance of Networks: Franchising, Cooperatives, and Strategic Alliances

(9783319861203)

Customer Engagement Marketing

Customer Engagement Marketing

Springer-Verlag GmbH (9783319619842 / 29215944) | Customer Engagement Marketing

Proceedings of the 1993 World Marketing Congress

Proceedings of the 1993 World Marketing Congress

(9783319173221 / biography) | World Marketing Congress

Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress

Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress

Springer-Verlag GmbH (9783319173559 / biography)

Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress

Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress

Springer-Verlag GmbH (9783319186863 / biography)

Proceedings of the 1984 Academy of Marketing Science

Proceedings of the 1984 Academy of Marketing Science

(9783319169729 / biography) | Proceedings of the, Of Marketing Science, Marketing Science

The Experience Logic as a New Perspective for Marketing Management: From Theory to Practical Applications in Different Sectors

The Experience Logic as a New Perspective for Marketing Management: From Theory to Practical Applications in Different Sectors

Springer-Verlag GmbH (9783319775494 / 31629972) | The Experience, Perspective for Marketing Management

Psychology in Economics and Business: An Introduction To Economic Psychology

Psychology in Economics and Business: An Introduction To Economic Psychology

Springer Netherlands (9789401579032 / 5 black & white illustrations, biography)

Fuzzy Classification of Online Customers

Fuzzy Classification of Online Customers

Springer-Verlag GmbH (9783319159690 / 65 black & white illustrations, biograph) | Fuzzy Classification of

Proceedings of the 1992 Academy of Marketing Science

Proceedings of the 1992 Academy of Marketing Science

(9783319132471) | Proceedings of the, Academy of Marketing

Proceedings of the 1999 Academy of Marketing Science

Proceedings of the 1999 Academy of Marketing Science

(9783319130774) | Proceedings of the, Academy of Marketing

Proceedings of the 1997 Academy of Marketing Science

Proceedings of the 1997 Academy of Marketing Science

(9783319131405) | Proceedings of, Annual Conference

Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science

Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science

Springer-Verlag GmbH (9783319117607 / biography) | Of Marketing, Revolution in Marketing

Complaint Management and Channel Choice: An Analysis of Customer Perceptions

Complaint Management and Channel Choice: An Analysis of Customer Perceptions

Springer-Verlag GmbH (9783319181783 / 20 black & white illustrations, biograph) | Complaint Management and Channel

Starting Up in Business Networks: Why Relationships Matter in Entrepreneurship

Starting Up in Business Networks: Why Relationships Matter in Entrepreneurship

Palgrave Macmillan (9781137527141 / 26170461)

Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science

Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science

Springer-Verlag GmbH (9783319117782 / biography) | Of Marketing, And Customer

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress

Springer-Verlag GmbH (9783319500065 / 27652931) | Is NOT Always

Advances in Corporate Branding

Advances in Corporate Branding

Palgrave Macmillan (9781352000078 / 26448400) | Advances in Corporate

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

(9781137508409 / biography) | Vertriebene and Pieds-Noirs

Proceedings of the 2008 Academy of Marketing Science AMS Annual Conference

Proceedings of the 2008 Academy of Marketing Science AMS Annual Conference

(9783319109626)

Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science

Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science

(9783319109657)

Proceedings of the 2010 Academy of Marketing Science

Proceedings of the 2010 Academy of Marketing Science

(9783319117966)

Exporting Essentials: Selling Products and Services to the World Successfully

Exporting Essentials: Selling Products and Services to the World Successfully

(9781484208366 / 4 black & white illustrations, biography)

Trust-Based Selling: Finding and Keeping Customers for Life

Trust-Based Selling: Finding and Keeping Customers for Life

(9781484208755 / 55 black & white illustrations, biograph)

Blockbusters: Why Big Hits - and Big Risks - are the Future of the Entertainment Business

(9780571309221 / 9780571309221)

Brand Fans: Lessons from the World's Greatest Sporting Brands

Springer-Verlag GmbH (9783319488530 / 27060362) | Brand Fans

Building Brands Directly: Creating Business Value from Customer Relationships

Building Brands Directly: Creating Business Value from Customer Relationships

(9781349137732 / biography) | Building Brands Directly

Business and Management Practices in South Asia: A Collection of Case Studies

Business and Management Practices in South Asia: A Collection of Case Studies

(9789811346262) | Management Practices in South

Uniform Across-the-Board Promotions

Uniform Across-the-Board Promotions

(9783319071145 / 9 black & white illustrations, biography) | Uniform Across-the-Board Promotions

Proceedings of the 1997 World Marketing Congress

Proceedings of the 1997 World Marketing Congress

Springer-Verlag GmbH (9783319173191 / biography)

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