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Proceedings of the 2002 Academy of Marketing Science

Proceedings of the 2002 Academy of Marketing Science

(9783319385761) | Proceedings of the, Academy of Marketing

Managing Consumer Services: Factory or Theater?

Managing Consumer Services: Factory or Theater?

(9783319344874) | Managing Consumer Services

Proceedings of the 2009 Academy of Marketing Science

Proceedings of the 2009 Academy of Marketing Science

(9783319364933) | Proceedings of the, Academy of Marketing

Global Competition Between and Within Standards: The Case of Mobile Phones

Global Competition Between and Within Standards: The Case of Mobile Phones

(9781349429370) | And Within

Proceedings of the 1984 Academy of Marketing Science

Proceedings of the 1984 Academy of Marketing Science

(9783319169729 / biography) | Proceedings of the, Of Marketing Science, Marketing Science

The Experience Logic as a New Perspective for Marketing Management: From Theory to Practical Applications in Different Sectors

The Experience Logic as a New Perspective for Marketing Management: From Theory to Practical Applications in Different Sectors

Springer-Verlag GmbH (9783319775494 / 31629972) | The Experience, Perspective for Marketing Management

Proceedings of the 1992 Academy of Marketing Science

Proceedings of the 1992 Academy of Marketing Science

(9783319132471) | Proceedings of the, Academy of Marketing

Proceedings of the 1997 Academy of Marketing Science

Proceedings of the 1997 Academy of Marketing Science

(9783319131405) | Proceedings of, Annual Conference

Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science

Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science

Springer-Verlag GmbH (9783319117607 / biography) | Of Marketing, Revolution in Marketing

Starting Up in Business Networks: Why Relationships Matter in Entrepreneurship

Starting Up in Business Networks: Why Relationships Matter in Entrepreneurship

Palgrave Macmillan (9781137527141 / 26170461)

Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science

Marketing, Technology and Customer Commitment in the New Economy: Proceedings of the 2005 Academy of Marketing Science

Springer-Verlag GmbH (9783319117782 / biography) | Of Marketing, And Customer

Marketing Through Turbulent Times

Marketing Through Turbulent Times

(9781349314720) | Marketing Through Turbulent Times

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress

Springer-Verlag GmbH (9783319500065 / 27652931) | Is NOT Always

The Dominant Influence of Marketing in the 21st Century: The Marketing Leviathan

The Dominant Influence of Marketing in the 21st Century: The Marketing Leviathan

(9781349334001)

Advances in Corporate Branding

Advances in Corporate Branding

Palgrave Macmillan (9781352000078 / 26448400) | Advances in Corporate

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

(9781137508409 / biography) | Vertriebene and Pieds-Noirs

Brand Growth Barriers: Identify, Understand, and Overcome Them

Springer Berlin Heidelberg (9783642437496 / biography)

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

Vertriebene and Pieds-Noirs in Postwar Germany and France: Comparative Perspectives

(9781349701506) | Vertriebene and Pieds-Noirs

Walden Steven Customer Experience Management Rebooted

Walden Steven Customer Experience Management Rebooted

(9781349956722) | Customer Experience Management Rebooted

Luxury Selling: Lessons from the world of luxury in selling high quality goods and services to high value clients

Luxury Selling: Lessons from the world of luxury in selling high quality goods and services to high value clients

(9783319833118) | Luxury Selling

Transport Pricing of Electricity Networks

Transport Pricing of Electricity Networks

(9781441953551)

Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality

Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality

Springer US (9781461425021 / 18128992)

Fuzzy Classification of Online Customers

Fuzzy Classification of Online Customers

(9783319367149) | Fuzzy Classification of

Brand Fans: Lessons from the World's Greatest Sporting Brands

Springer-Verlag GmbH (9783319488530 / 27060362) | Brand Fans

Advances in Luxury Brand Management

(9783319845746)

Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress

Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress

(9783319386935) | Minority Marketing

Multichannel Commerce: A Consumer Perspective on the Integration of Physical and Electronic Channels

Multichannel Commerce: A Consumer Perspective on the Integration of Physical and Electronic Channels

(9783319386584) | Multichannel Commerce

Making Sense of Anti-trade Sentiment: International Trade and the American Worker

Making Sense of Anti-trade Sentiment: International Trade and the American Worker

(9781349476527) | Sense of Anti-trade

Uniform Across-the-Board Promotions

Uniform Across-the-Board Promotions

(9783319071145 / 9 black & white illustrations, biography) | Uniform Across-the-Board Promotions

Proceedings of the 1997 World Marketing Congress

Proceedings of the 1997 World Marketing Congress

Springer-Verlag GmbH (9783319173191 / biography)

Proceedings of the 1983 Academy of Marketing Science

Proceedings of the 1983 Academy of Marketing Science

(9783319169361 / 67 black & white illustrations, biograph)

Proceedings of the 1996 Multicultural Marketing Conference

Proceedings of the 1996 Multicultural Marketing Conference

(9783319173948 / biography)

Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science

Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science

(9783319806761) | Of Marketing, Rediscovering the

Brand Revolution: Rethinking Brand Identity

(9781349437313) | Sicard Brand Revolution, Brand Revolution

Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress

Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress

Springer-Verlag GmbH (9783319173856 / biography)

Proceedings of the 1985 Academy of Marketing Science

Proceedings of the 1985 Academy of Marketing Science

Springer-Verlag GmbH (9783319169422 / biography)

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