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Moving Targets: Creating Engaging Brands in an On-Demand World

Moving Targets: Creating Engaging Brands in an On-Demand World

Shake Creative (9780990583202) | Moving Targets, Gabriel W

FROM THE JAWS OF THE DRAGON: Sales Tales and Other Marginally Related Stuff

FROM THE JAWS OF THE DRAGON: Sales Tales and Other Marginally Related Stuff

Booklocker.com (9780988876408)

The New Ad Media Reality: Electronic Over Print

The New Ad Media Reality: Electronic Over Print

Praeger (9780899307954)

Comic Books: How the Industry Works

Comic Books: How the Industry Works

Peter Lang Inc., International Academic Publishers (9780820488936) | Comic books

Understanding the Consumer

Understanding the Consumer

SAGE Publications Ltd (9780761947011) | Understanding the Consumer

Advertising in Modern and Postmodern Times

Advertising in Modern and Postmodern Times

SAGE Publications Ltd (9780761941903)

The Ultimatum of Pleasure: Behavioral Economics and Social Development

The Ultimatum of Pleasure: Behavioral Economics and Social Development

Hamilton Books (9780761869436) | Ultimatum of Pleasure

The Power of Company Culture: How any business can build a culture that improves productivity, performance and profits: How Brands Tune In and Build Credibility

The Power of Company Culture: How any business can build a culture that improves productivity, performance and profits: How Brands Tune In and Build Credibility

Kogan Page (9780749482480) | The Gen Z Frequency

CONFLICT COACHING: Conflict Management Strategies and Skills for the Individual: An International Guide

CONFLICT COACHING: Conflict Management Strategies and Skills for the Individual: An International Guide

Kogan Page (9780749481827) | Of luxury

Ethics in Public Relations: A Guide to Best Practice

Ethics in Public Relations: A Guide to Best Practice

Kogan Page (9780749481162) | The Essential, Native Advertising

Sales and Marketing Channels: How to Build and Manage Distribution Strategy: Core Business Competence

Sales and Marketing Channels: How to Build and Manage Distribution Strategy: Core Business Competence

Kogan Page (9780749480646) | Contract Management, Core Business Competence

Cultural Studies, Second Edition: The Basics: A Practical Guide to Delivering Value

Cultural Studies, Second Edition: The Basics: A Practical Guide to Delivering Value

Kogan Page Ltd (9780749478636) | Organizational Development and Change

Advertising Transformed: The New Rules for the Digital Age

Advertising Transformed: The New Rules for the Digital Age

Kogan Page (9780749476380) | Advertising Transformed, Fons Van

Adland: A Global History of Advertising

Adland: A Global History of Advertising

Kogan Page (9780749476373) | Global History of Advertising

On Purpose: Delivering a Branded Customer Experience People Love: How Luxury Brands Can Grow Yet Remain Rare

On Purpose: Delivering a Branded Customer Experience People Love: How Luxury Brands Can Grow Yet Remain Rare

Kogan Page (9780749474362) | Kapferer on Luxury

Understanding Social Media: How to Create a Plan for Your Business that Works

Understanding Social Media: How to Create a Plan for Your Business that Works

Kogan Page (9780749473563) | Understanding Social Media

Advertising Transformed: The New Rules for the Digital Age

Advertising Transformed: The New Rules for the Digital Age

Kogan Page (9780749471484) | Advertising Transformed, Fons Van

The Best Digital Marketing Campaigns in the World II

The Best Digital Marketing Campaigns in the World II

Kogan Page (9780749469689)

Teaching Visual Literacy: Using Comic Books, Graphic Novels, Anime, Cartoons, and More to Develop Comprehension and Thinking Skills: How to Increase Purchase Decisions at the Point of Sale

Teaching Visual Literacy: Using Comic Books, Graphic Novels, Anime, Cartoons, and More to Develop Comprehension and Thinking Skills: How to Increase Purchase Decisions at the Point of Sale

Kogan Page (9780749464714) | Shopper Marketing

Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys

Rowman & Littlefield Publishers (9780742555457) | Mass Communication, WHY IT SELLS

The Bare Bones Introduction to Integrated Marketing Communication

The Bare Bones Introduction to Integrated Marketing Communication

Rowman & Littlefield Publishers (9780742555419)

The Bare Bones Introduction to Integrated Marketing Communication

The Bare Bones Introduction to Integrated Marketing Communication

Rowman & Littlefield Publishers (9780742555402)

Utopian Images and Narratives in Advertising: Dreams For Sale

Utopian Images and Narratives in Advertising: Dreams For Sale

Lexington Books (9780739198322) | NARRATIVES INPB

Simulated Test Marketing: Technology for Launching Successful New Products, New Edition

Simulated Test Marketing: Technology for Launching Successful New Products, New Edition

Lexington Books (9780739104255) | New Products, Market New Products, Market Technology

Knock Out Fear in the First Round

Knock Out Fear in the First Round

IbbiLane Press (9780692772683) | Fearless is Bullshit!

How To Write A Single-Minded Proposition: Five insights on advertising's most difficult sentence. Plus two new approaches.

How To Write A Single-Minded Proposition: Five insights on advertising's most difficult sentence. Plus two new approaches.

Ibach Media Group LLC (9780692120002) | Write A Single-Minded Proposition

The Complete Website Planning Guide: A step by step guide for website owners and agencies on how to create a practical and successful scope of works for your next web design project

The Complete Website Planning Guide: A step by step guide for website owners and agencies on how to create a practical and successful scope of works for your next web design project

Ireckon Pty Ltd (9780648053705)

Survival Selling Even in the Toughest Times

Survival Selling Even in the Toughest Times

Blinder Group, Inc. (9780615264691)

Successful Small Business Marketing Made Easy!: A No Nonsense Approach To Profiting In Any Market!

Successful Small Business Marketing Made Easy!: A No Nonsense Approach To Profiting In Any Market!

iUniverse (9780595450985) | Business Marketing Made Easy!

The Brand Advocate: A Strategy-Driven Workbook

iUniverse (9780595376193) | The Brand Advocate

The Influence Effect

The Influence Effect

New Life Clarity Publishing (9780578554709) | The Influence Effect

Making Customer Satisfaction Happen

Making Customer Satisfaction Happen

Springer (9780412589201) | Making Customer Satisfaction Happen

How to Make Passive Income: Quit your Job, Create Multiple Streams, Secret Strategies for Investing, Blogging, Ecommerce, & More

How to Make Passive Income: Quit your Job, Create Multiple Streams, Secret Strategies for Investing, Blogging, Ecommerce, & More

Abbott Properties (9780359890354)

The International Marketing of Travel and Tourism: A Strategic Approach

The International Marketing of Travel and Tourism: A Strategic Approach

Red Globe Press (9780333717592) | Marketing of Travel and

Advertising 2.0: Social Media Marketing in a Web 2.0 World

Advertising 2.0: Social Media Marketing in a Web 2.0 World

Praeger Publishers (9780313352966)

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

Greenwood (9780313314810) | Century of American Icons

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