Reality in Advertising
Widener Classics (9780982694138) | Reality in Advertising
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Channel Champions: How Leading Companies Build New Strategies to Serve Customers
Jossey-Bass (9780787950347) | Channel Champions
Microsoft CRM For Dummies
For Dummies (9780764516986 / Illustrated) | Microsoft CRM
Aviation Logistics: The Dynamic Partnership of Air Freight and Supply Chain: How to Rebuild Brand Authenticity in a Distrusting World, Nominiert: Business Book Awards, 2019
Kogan Page (9780749482817) | Pillot de Chenecey, Post-Truth Business
The Brand Challenge: Adapting Branding to Sectorial Imperatives
Kogan Page (9780749470159) | The Brand Challenge, Adapting Branding
Spending Advertising Money in the Digital Age: How to Navigate the Media Flow
Kogan Page (9780749463052) | Money in the Digital
Ads to Icons: How Advertising Succeeds In A Multimedia Age
Kogan Page (9780749456474) | Ads to Icons
Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity
Kogan Page (9780749455934) | Private Label
How to Write Great Copy: Learn the Unwritten Rules of Copywriting
Kogan Page (9780749446635) | Write Great Copy
Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands
Kogan Page (9780749443993) | Beyond Branding
French for Marketing: Using French in Media and Communications
Cambridge University Press (9780521585354) | French for Marketing
Quantitative Models in Marketing Research
Cambridge University Press (9780521143653)
Marketing Strategies for the New Economy
WILEY (9780471492115) | For the New Economy
Precision Marketing: The New Rules for Attracting, Retaining and Leveraging Profitable Customers
WILEY (9780471467618) | Precision Marketing
The Peaceable Kingdom: Building a Company Without Factionalism, Fiefdoms, Fear and Other Staples of Modern Business
WILEY (9780471391166) | The Peaceable Kingdom
The Masterbrand Mandate: The Management Strategy That Unifies Companies and Multiplies Value
WILEY (9780471356592) | The Masterbrand Mandate
Guerrilla Negotiating: Unconventional Weapons and Tactics to Get What You Want: Unconventional Weapons and Tactics to Get What You Want
WILEY (9780471330219) | Jay Conrad, Guerrilla Negotiation
Enterprise Marketing Management: The New Science of Marketing
WILEY (9780471267720) | Enterprise marketing management
Guerrilla TeleSelling: New Unconventional Weapons and Tactics to Sell When You Can't be There in Person
WILEY (9780471242796) | John Wiley, Weapons and, Guerrilla Teleselling
If You're Not Out Selling, You're Being Outsold
WILEY (9780471191193) | If you're, Michael St
Industrial Marketing Strategy, 3rd Edition: Third Edition
WILEY (9780471119890) | Industrial Marketing Strategy
The Selling Fox: A Field Guide for Dynamic Sales Performance
WILEY (9780471061809) | The Selling Fox
Building Brand Identity: A Strategy for Success in a Hostile Marketplace
WILEY (9780471042204) | Building Brand Identity
Brand Manners: How to create the self-confident organisation to live the brand
WILEY (9780470856109) | Brand Manners
The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
WILEY (9780470051054) | The Online Advertising Playbook, The Advertising
Can We Do That? Outrageous PR Stunts That Work - And Why Your Company Needs Them
WILEY (9780470043929) | Can We Do That!
An Advertiser's Guide to Better Radio Advertising: Tune In to the Power of the Brand Conversation Medium
WILEY (9780470012925) | John Wiley, Guide to Better
Business to Business Marketing: Relationships, Networks, and Strategies
Oxford University Press (9780199551682) | Business to Business Marketing
The Power of Experiments: Decision Making in a Data-Driven World
The MIT Press (9780262043878) | The Power, Data-Driven World
3.230 Produkte