Strategic marketing book

(9780470624357 / 28241993) - Dimensions: 159 x 235 x 25mm | 456g - Edition statement: 1. Auflage - Format: Hardback | 272 pages - Publication date: 09 Sep 2010 - John Wiley & Sons Ltd - Chichester, United Kingdom | Gain market
Explore how to build lasting competitive advantage through data-driven insights, customer focus, and innovative strategy. A practical guide for marketers seeking real-world tools and frameworks.
(9781119265702 / 9781119265702) - Dimensions: 187 x 258 x 35mm | 790g - Edition statement: 1. Auflage - Format: 400 pages - ISBN: 9781119265702 - Languages: English - New York, United States - John Wiley & Sons Inc
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