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3 x Max Factor Lipfinity - 070 Spicy 1 Count

Max Factor Lipfinity - Long lasting lipstick and balm in shade 70 Spicy. Rich color with comfortable feel, long wear formula for all day coverage. Experience the classic #070-spicy shade for a vibrant pout that lasts

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Max Factor Lipfinity 070 Spicy – The Ultimate Long‑Lasting Lip Experience

Max Factor Lipfinity is a revolutionary liquid lipstick that delivers 24‑hour wear, intense color payoff, and a comfortable, non‑drying feel. The shade 070 Spicy offers a warm, medium‑dark hue with subtle orange undertones, making it perfect for both everyday looks and bold evening statements.

Formula Innovation: Two‑Step Long‑Lasting System

The Lipfinity formula is engineered around a unique two‑step system. The first step is the liquid lipstick itself, which contains a blend of nourishing oils and emollients that glide smoothly onto the lips. Once applied, it forms a protective barrier that locks in moisture while resisting smudging.

The second component is an optional top coat or gloss, often sold as part of a set. This layer adds shine and extends longevity even further, creating a seamless transition from matte to glossy finish without compromising the product’s staying power.

Key Ingredients for Comfort and Durability

  • Aloe Vera Extract: Provides soothing hydration, preventing dryness during extended wear.
  • Cocoa Butter: Adds a rich, velvety texture that keeps lips supple.
  • Vitamin E: Acts as an antioxidant, protecting the delicate lip skin from environmental stressors.
  • Silicone‑Based Polymers: Create a flexible film that resists transfer and maintains color intensity.

Why 070 Spicy Stands Out

The shade 070 Spicy is carefully calibrated to complement a wide range of skin tones. Its warm undertones enhance natural lip color, while the medium depth ensures visibility without appearing too bold. Whether you’re pairing it with a subtle eye or a dramatic smoky look, this hue adds an elegant touch.

Application Tips for Maximum Impact

  1. Prep Your Lips: Exfoliate gently and apply a light lip balm to create a smooth base.
  2. Apply the Liquid Lipstick: Use the built‑in brush or your fingertip to place a thin line along the cupid’s bow, then fill in the center. The formula allows for precise control, so you can build intensity gradually.
  3. Let It Set: Allow the lipstick to dry for 30–60 seconds before adding the top coat if desired.
  4. Add a Gloss Layer (optional): For a high‑shine finish, apply a thin layer of Lipfinity gloss. This step enhances longevity and gives a polished look.
  5. Touch Up Carefully: If you need to refresh the color during the day, use a small brush or fingertip for minimal transfer.

Performance Highlights

  • 24‑Hour Wear: The product is designed to stay on the lips from morning to night without fading.
  • No Smudging: Even after eating or drinking, the color remains intact.
  • Comfortable Texture: Unlike many long‑lasting lipsticks, Lipfinity does not feel sticky or heavy.
  • Transfer Resistant: Ideal for those who need a reliable finish during busy days.

Packaging and Size

The product comes in a sleek, compact tube that fits easily into any makeup bag. Each unit contains approximately 1.8 g of pigment, sufficient for multiple applications. The design includes a precision tip for controlled application and a secure cap to prevent leakage.

Ideal For:

  • Professional Settings: Long hours at work or on set where touch‑ups are impractical.
  • Travelers: Compact size and durable formula make it a travel essential.
  • Makeup Enthusiasts: Those who appreciate high performance without compromising comfort.
  • All Skin Tones: The warm undertone of 070 Spicy complements both fair and deep complexions.

How to Store for Longevity

Keep the lipstick in a cool, dry place away from direct sunlight. After each use, ensure the cap is tightly closed to maintain product integrity. Proper storage prolongs the life of the pigment and preserves the formula’s performance.

Conclusion: The Perfect Blend of Color, Comfort, and Longevity

Max Factor Lipfinity 070 Spicy delivers a flawless, long‑lasting finish that feels as good as it looks. Its innovative two‑step system, enriched with skin‑friendly ingredients, ensures that your lips stay vibrant, hydrated, and protected throughout the day. Whether you’re heading to an important meeting or enjoying a night out, this lipstick guarantees confidence in every swipe.


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Max Factor is a brand of cosmetics that was founded by Max Factor, Sr. in Hollywood, California in 1909. The brand is now owned by Procter & Gamble.
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