Brand Failures: The Truth About The 100 Biggest Branding Mistakes Of All Time
(9780749462994) - Dimensions: 139 x 217 x 14mm | 325g - Edition: 2nd Edition - Format: 256 pages - Publication date: 03 May - Height: 214 mm - Spine width: 19 mm - Width: 140 mm - KoganPage - London, United Kingdom | Brand Failures

Virgin is a brand that is associated with quality, innovation, and a customer-centric approach. The company is known for its high standards and for its focus on the customer experience. Virgin also has a strong social conscience, and is committed to making a positive impact on the world.
