Research
Star Brands: A Brand Manager's Guide to Build, Manage & Market Brands
KLO80 (9781621534631) | Star Brands
Designs, Methods and Practices for Research of Project Management
Routledge (9781409448808)
Winning Minds: Secrets From the Language of Leadership
Palgrave Macmillan (9781137465924)
Competitive Technical Intelligence: A Guide to Design, Analysis, and Action
Oxford University Press (9780841235151) | Competitive Technical
Influencer Marketing: Who Really Influences Your Customers?: 1
Routledge (9780750686006)
Winning at New Products, 5th Edition: Creating Value Through Innovation
Basic Books (9780465093328)
The Business of Choice: Marketing to Consumers' Instincts: Marketing to Consumers' Instincts
Pearson FT Press (9780134772042)
New Patterns of Power and Profit: A Strategist's Guide to Competitive Advantage in the Age of Digital Transformation
Palgrave Macmillan (9783030131128)
Souverän auftreten in der Businesskommunikation: Erfolgsschlüssel für Verhandlungen, Präsentationen, Meetings und Gespräche
Springer Gabler (9783658338954) | Souverän auftreten
BrandLife: Cafes & Coffeehouses: Integrated brand systems in graphics and space
Victionary (9789887714811)
Employer Branding als Bestandteil Einer Ganzheitlichen Markenführung
Gabler Verlag (9783834919229) | Employer Branding
Marktorientiertes Personalmanagement durch Employer Branding: Theoretisch-konzeptioneller Zugang und empirische Evidenz
Gabler Verlag (9783834919083) | Marktorientiertes Personalmanagement
Markenbildung und Markenwechsel im deregulierten Strommarkt: Verhaltenswissenschaftliche Determinanten und Implikationen
Deutscher Universitätsverlag (9783824408122)
Marken erfolgreich gestalten: Die 20 wichtigsten Grundsätze der Markenführung
Springer Gabler (9783658063856)
Marketing Erneuerbarer Energien: Grundlagen, Geschäftsmodelle, Fallbeispiele
Springer Gabler (9783658049676)
Bank mergers and acquisitions in the Asia-Pacific region; An investigation of the shareholder wealth effects of the financial sector consolidation and ... debt
Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften (9783631670545)
International Direct Marketing: Principles, Best Practices, Marketing Facts
Springer (9783540396314) | Direct Marketing, Marketing Facts
B2B Brand Management: The Success Dimensions of Business Brands
Springer (9783540253600) | Success Dimensions
Practical Manual of Quality Function Deployment
Springer (9783319085203) | Function Deployment
Inductive Fuzzy Classification in Marketing Analytics
Springer International Publishing AG (9783319058603)
The Soulful Art of Persuasion: The 11 Habits That Can Make Anyone a Master Influencer
Currency (9781984822567)
The Strategist's Analysis Cycle Toolbook: How Advance Data Collection and Analysis Underpins Winning Strategies
LID Publishing (9781911498377) | Analysis Cycle Toolbook
The Strategist's Analysis Cycle: Handbook: How Advanced Data Collection and Analysis Underpins Winning Strategies
LID Publishing (9781911498360) | Analysis Cycle
The Cult of Customer Excellence: How to Build a Truly Customer-Centric Culture
LID Publishing (9781910649541)
The Thought Leadership Manual: How to grab your clients' attention with powerful ideas.
Panoma Press (9781909623804) | Grab The attention
Consumerology: The Truth about Consumers and the Psychology of Shopping
Nicholas Brealey Publishing (9781857885767) | Psychology of Shopping
The Chasm Companion: A Field Guide to Crossing the Chasm and Inside the Tornado
Capstone (9781841124681) | Crossing The Chasm
Customer Experience Innovation: How to Get a Lasting Market Edge
Emerald Publishing Limited (9781787547872) - Cyrus Allen | Customer Experience Innovation
Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth
KLO80 (9781633692077)
Hello, My Name Is Awesome: How to Create Brand Names That Stick
EDS Publications Ltd. (Consignment) (9781626561861) | Brand Names That Stick
