66.50 GBP
Swatch Touch Range - White - SURW100
Swatch (7610522202696 / SURW100) - Sound Alarm(s) - AlarmTimer - Case with Battery Hatch - Plastic/Resin - CR2025 - DateDayMonth - DigitalYear - Digital - Day - Date - Month - Year - White - Rectangular
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Swatch Touch Range - White - SURW100
Design and Aesthetics
The Swatch Touch Range SURW100 showcases a striking white case that exudes modern elegance. Its rectangular shape with a thickness of 11.5 mm gives the watch a contemporary silhouette, while the silver dial provides a subtle contrast that enhances readability. The watch’s overall diameter is 39 mm, making it a comfortable fit for both men and women.
Case Construction
The case is crafted from high-quality plastic/resin, ensuring durability while keeping the weight light. A protective Plexi crystal shields the digital display, resisting scratches and everyday wear. The back of the case features a convenient battery hatch, allowing for easy battery replacement.
Movement and Functionality
The heart of the SURW100 is its digital quartz movement, powered by an ETA Swiss-made movement. This guarantees precise timekeeping and reliable performance. The watch offers a dual-timezone feature, allowing users to track two different times simultaneously.
Chronograph and Timer Features
The SURW100 is equipped with a full chronograph system, including:
- Stopwatch function for timing events.
- AlarmTimer that can be set to trigger at specific times.
- Sound Alarm(s) with adjustable volume, ensuring you never miss an important moment.
Digital Display and Time Options
The digital display presents time in a clear format: Hours - Minutes - Seconds, accompanied by a 24-hour indicator. Users can choose between 12- or 24-hour notation, depending on personal preference.
Calendar Functions
The watch includes an integrated calendar that displays:
- DateDayMonth – showing the day of the week, date, and month.
- DigitalYear – presenting the year in a digital format.
Calendar Type
The calendar is configured as Day - Date - Month - Year, providing comprehensive date information at a glance.
Band and Strap Details
The SURW100 comes with an original Swatch strap, the ASURW100 Touch White. The strap is made from silicone, offering flexibility and comfort. Key dimensions include:
- Band length: 145–205 mm.
- Band width at buckle: 24 mm.
- Lug width: 22.6 mm.
- Clasp type: Buckle, ensuring a secure fit.
Strap Colour and Material
The strap’s white colour complements the case perfectly, creating a cohesive look. The silicone material is resistant to sweat and water, making it suitable for everyday wear.
Water Resistance
The watch offers a water resistance rating of 3 Bar (Wash hands), meaning it can withstand splashes of water and brief immersion in shallow water but is not intended for swimming or prolonged exposure to moisture.
Power Source
The SURW100 runs on a single CR2025 battery. The battery can be easily replaced through the back case hatch, ensuring minimal downtime.
Additional Features
- Button Sound On/Off: Users can toggle the sound of button presses for a quieter experience.
- Swissmade: The watch’s movement is certified Swiss-made, reflecting high manufacturing standards.
- Unisex Design: Its neutral colour palette and adjustable strap make it suitable for both men and women.
Historical Context
The Swatch Touch Range SURW100 was introduced as part of the 2011 Autumn and Winter Collection, reflecting Swatch’s commitment to blending technology with style. The collection highlighted a range of digital watches that combined functional features with contemporary design.
Conclusion
The Swatch Touch Range - White - SURW100 stands out as a versatile timepiece that merges Swiss precision, digital functionality, and sleek aesthetics. Its comprehensive feature set—including alarms, chronograph, dual-timezone tracking, and calendar—makes it an ideal companion for those who value both style and practicality in their everyday watch.
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Category
This product is cataloged in our store in these categories
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- Wrist Watches |
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International
Find this product in one of our international stores
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| Colors
Predominant colors of the product |
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| Identifiers | |
| Brand | ![]() The Swatch brand is a Swiss watchmaker company that was founded in 1983. It is known for its colorful, plastic watches. |
| Model | Swatch SURW100 |
| MPN | Swatch SURW100 |
| ID | 10995832 |
| Dimensions / Weight | |
| Key Features | |
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Alarms and notifications Specifies the type and settings of an alarm or timer feature, such as the number of daily alarms, snooze options, vibration alerts, or countdown timers. The value is a descriptive text that may include multiple sub‑features separated by hyphens.
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Sound Alarm(s) |
| Alarms and timers | AlarmTimer |
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Back case The design or construction method of a product’s back cover, such as whether it is screwed, snap‑on, has a battery hatch, or is see‑through. This attribute helps users understand how the back panel can be opened, closed, or accessed for maintenance or battery replacement.
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Case with Battery Hatch |
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Back case material The material used to construct the back or rear shell of a product, such as metal, plastic, resin, or composite blends. This attribute helps users understand durability, weight, appearance, and suitability for specific applications.
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Plastic/Resin |
| Band length | 145 - 205 mm |
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Band width The linear measurement of a product’s band width, expressed in a unit such as millimetres or inches. It indicates the horizontal dimension of the band and is used for sizing, fitting, and compatibility purposes.
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28.0 mm |
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Battery The specific type or model of battery used in a product, such as brand, part number, chemistry, or cell configuration.
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CR2025 |
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Calendar The format or style of the calendar displayed by the product, such as "Date – Window", "Date – Digital", "Date – Dial" or other descriptive variants. It indicates how dates and time information are presented to the user on the device’s display or app.
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DateDayMonth - DigitalYear - Digital |
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Calendar type The format or style of a calendar displayed by the product, such as day‑date, month‑year, or automatic world time. It indicates how dates and times are presented to the user.
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Day - Date - Month - Year |
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Case colour The colour or combination of colours that a product’s outer shell or enclosure is available in, expressed as common names such as "Black", "Silver" or comma‑separated lists like "Black, White". It indicates the visual appearance of the case for consumers.
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White |
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Case shape The geometric shape of the product’s outer shell or enclosure, such as round, rectangular, square, oval, or other common silhouettes. This attribute helps users quickly identify and compare items based on their overall appearance.
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Rectangular |
| Case thickness | 11.5 mm |
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Chronograph and timers A list of the time intervals that a product can measure or count down, such as "60 minutes", "1/100 seconds 24 hours" or "30 minutes – 24 hours". These values describe the supported timer modes and their maximum durations.
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Stopwatch /ChronographTimer(s) |
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Clasp type The type of clasp or closure mechanism used on a product, such as buckle, deployment clasp, folding clasp, or hidden clasp. It indicates how the item is fastened and can affect comfort, security, and style.
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Buckle |
| Colour of the dial | Silver |
| Crown | Push Crown |
| Crystal | Plexi |
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Diameter The linear measurement across a circular or round object, taken through its center. It is expressed in units of length such as millimeters, centimeters, inches, or feet and represents the widest span of the item.
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39 mm |
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Display type The type of visual panel or display technology used in a product, such as LCD, LED, OLED, TFT, IPS, AMOLED, or analog. It indicates the underlying technology that determines image quality, color reproduction, power consumption and suitability for different use cases.
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Digital |
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Lug width The horizontal measurement of a watch lug, expressed in a linear unit such as millimetres or inches. It indicates how wide the lug is from one side to the other and is used for sizing, fitting, and compatibility with watch cases, straps, and accessories.
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22.6 mm |
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Mechanism The type of mechanical or electronic system that drives a product’s timekeeping or motion function, such as quartz, automatic, manual, digital, or hybrid. It indicates whether the movement is powered by a battery, mainspring, or other energy source and helps users compare performance, maintenance needs, and typical accuracy.
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Digital Quartz |
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Movement The classification of the mechanical or electronic system that drives a product’s timekeeping or motion function, such as quartz, automatic, manual, digital, or hybrid. It indicates whether the movement is powered by a battery, mainspring, or other energy source and helps users compare performance, maintenance needs, and typical accuracy.
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Chronograph2nd Timezone |
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Movement brand The company that designs, produces, or supplies the mechanical or electronic movement used in a watch or similar timekeeping device. This value identifies the manufacturer of the internal mechanism, allowing users to assess quality, compatibility, and support options.
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ETA |
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Movement Type The mechanism that drives the watch’s timekeeping, such as quartz, automatic, solar, or digital. It indicates whether the movement is powered by a battery, mainspring, or energy‑harvesting technology and helps buyers compare performance, maintenance needs, and typical accuracy.
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Quartz Digital |
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Original strap The materials that make up a watch or bracelet strap, such as leather, metal, silicone, textile or composite blends. Multiple materials may be listed when a strap is composed of more than one component.
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Swatch Strap ASURW100 Touch White |
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Smartwatch Indicates whether the device can play a sound when its button is pressed. The value is typically "on" or "off", showing if the user will hear an audible click or tone each time a physical button is activated.
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Button Sound on / off |
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Strap material The type of material used to construct a watch or bracelet strap, such as leather, metal, silicone, textile, plastic, or composite blends. This attribute helps users understand the strap’s durability, comfort, aesthetic, and suitability for different activities.
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Silicone |
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Strap width at buckle The horizontal measurement of a strap from the buckle to the opposite end, expressed in a linear unit such as millimetres or inches. It indicates how wide the strap is at its fastening point and helps customers assess fit, comfort, and compatibility with watch cases or other accessories.
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24 mm |
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Swiss movement Indicates whether the watch contains a movement manufactured in Switzerland, reflecting the brand’s heritage and quality standards.
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Yes |
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Swissmade Indicates whether the product is manufactured in Switzerland, as verified by the brand or manufacturer.
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Yes |
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Water resistant The maximum pressure that a product can withstand without leaking or damage, expressed in bars or atmospheres. It indicates how well the item resists water penetration during use.
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3 Bar (Wash hands) |
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Year The calendar year in which a product collection was first released to the market. It is expressed as a four‑digit number (e.g., 2019) and can be used to filter, sort, or compare products by their release period.
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2011 Autumn and Winter Collection |




