Co-creating Brands: Brand Management from A Co-creative Perspective
Bloomsbury Business (9781472962263)
Research
Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
Pearson (9781292153209) | Consumer Behavior
Big Shifts Ahead: Demographic Clarity for Business
Advantage Media Group (9781599327228)
Managing Scientists: Leadership Strategies in Scientific Research, Second Edition
Wiley (9780471226147) | Managing Scientists
Marketing In Creative Industries
Palgrave (9780230380240) | Customer value, Marketing theory
The Right Sensory Mix: Targeting Consumer Product Development Scientifically
Springer-Verlag Berlin and Heidelberg GmbH & Co. K (9783642120923) | Packaging No quibbles
Multivariate Data Analysis: Pearson New International Edition
(9781292021904 / unknown)
Games and Gamification in Market Research: Increasing Consumer Engagement in Research for Business Success
(9780749483357 / 50429118) - Height: 234 mm - Spine width: 24 mm - Width: 155 mm - KoganPage - ISBN: 9780749483357 - Number of pages: 333 - Languages: English - Weight: 536 g | Traditional methods, Drive consumer
Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context
(9781911396987 / unknown) - Antonia Correia | Experiential Consumption
Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context
(9781911396970 / 40 Figures) - Antonia Correia | Experiential Consumption
Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer
Palgrave Macmillan (9781137526786 / 9781137526786)
The Power of Global Teams: Driving Growth and Innovation in a Fast Changing World
(9781137008114 / Illustrated)
The Cambridge Handbook of Consumer Psychology
Cambridge University Press (9781107069206 / 9 b/w illus. 7 tables)
Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time
Springer International Publishing AG (9783319250212 / 84 black & white illustrations, 12 colou)
The Entrepreneur's Guide to Market Research
(9780313396052 / Illustrated) | Analyze potential
Global Luxury: Organizational Change and Emerging Markets since the 1970s
(9789811052354 / 48231002)
Risk-Based Performance Management: Integrating Strategy and Risk Management
(9780230301320 / 43187-11451) - Dimensions: 216 x 140 x 22 mm - ISBN: 9780230301320 - Number of pages: 304 - Palgrave Macmillan - Weight: 5072 g
Fractal Market Analysis: Applying Chaos Theory to Investment and Economics
(9780471585244 / A-021-340)
374 Items